All Guests

Oliver Kenyon

1 episode on Revenue Optimization

Oliver Kenyon joined John Wright on Revenue Optimization.

Episodes

Conversion Rate Optimization in Affiliate Marketing with Oliver Kenyon

October 25, 2023

In this episode, Oliver Kenyon discusses CRO and how it relates to affiliate marketing and how he believes most of the world is missing out on a great opportunity to double their business. At the heart of CRO is data analysis and AB testing with the occasional heat map too. Time stamp 0:00 - Intro 1:05 - How Oliver stumbles into CRO 6:45 - First steps in CRO 11:24 - What do you need to do a good A/B Split Test…

Listen and read the transcript